Designed a poster for the Silk Road Music Masters Concert hosted by HKUST, artfully blending the first letters of the musicians’ names with fluid brushstrokes to create a melodic visual effect, capturing the dynamism of music and the refined elegance of Chinese culture. The design employs soft tones and Eastern aesthetic elements, paired with sophisticated typography and high-quality printing, to evoke a rich cultural atmosphere. This poster not only draws audience attention but also profoundly conveys the concert’s fusion of Eastern and Western influences, enhancing its artistic allure and reinforcing HKUST’s cultural brand identity.

What We Handle:
Key Visual / Layout / Typographic