Designed a cassette player and tape packaging for Hong Kong singer Gigi Leung, featuring new songs recorded on traditional cassette tapes, uniquely packaged in the form of a book. The design blends retro aesthetics with modern sentiment, utilizing a book-page-flipping concept, paired with warm tones and exquisite printing to create a nostalgic yet heartfelt atmosphere. The packaging not only highlights the music’s unique storytelling but also evokes emotional resonance among fans, enhancing collectible value and strengthening Gigi Leung’s brand image and the market appeal of the new release.

What We Handle:
Logotype / Graphic / Typographic / Layout / Printing Concept / Structure